Every company has recurring activities that are particularly time consuming.From the annual budget process, to tax day, to launching a new seasonal line, these activities require “all hands on deck”. For the executive team, these activities can be especially draining.
Due to the time consuming nature of these events, the significance of their impact, and the likelihood of something going wrong, executives must maintain vigilant oversight. Unfortunately, these necessary activities distract executives from being able to focus on the big-picture strategy. Rather than developing a vision for the future, these executives are forced to spend their time on operational activities.
Fortunately, a change has been occurring in the corporate landscape. With the development of new softwares and processes, many of these activities have become far less burdensome. By implementing the right processes and applications, it’s possible for enterprises to reduce the cost and time commitment of many recurring activities.
How to save time and money on the retail execution data collection process?
One vital activity that can be particularly time-consuming is gathering data from retail audit. When a product is sold in hundreds of venues across dozens of markets, how do you effectively evaluate, track, and report on your success?
For many brands, if this is done at all, it’s done through a very complicated and tedious process of Excel files, email correspondence, digital images uploaded to Dropbox, phone calls, text messages, and faxed reports. Meanwhile, due to the complexity of the process, the data integrity is often compromised – requiring many elements of the process to be repeated.
The expenses pile up as field teams are distracted from their daily workload and corporate teams are flown to the field.
But it doesn’t have to happen!
When the right processes, systems, and applications are in place, data collection for the retail execution strategy can be completed efficiently, inexpensively, and free of error.
If you’re interested in saving time and money during the retail audit process – particularly for your corporate and executive teams – then consider implementing processes that accomplish the following:
- Reduce travel and field time for corporate employees.
- Standardize the data collection process across all retail outlets.
- Automate as much of the data collection process as possible.
- Maximize data integrity.
- Make follow-up easy for both corporate and field teams.
By implementing tools and processes that achieve these five outcomes, you can significantly reduce the costs – both monetary and workforce related – associated with your retail audits.
We have learned a lot at SimpliField by working with a plethora of retail brands. Through this experience we have discovered specific actions that can be taken to improve the retail execution data collection process – reducing costs and saving time.
Considering the highly competitive markets that most retail organizations are a part of, knowing how to maximize productivity in a cost-effective manner isn’t only a good idea – it’s essential.
If you and your team want to discover how to improve the efficiency of your retail audit process, while cutting costs, then download our free white paper.
We’re confident that you will benefit from the insights and tips that it offers.