Decatlon Opens its First DecatlonLab in Singapour

Discover DecathlonLab, the new 5,000 sqm store located in Singapour, full of innovative concepts.

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LEGO & Snapchat Just Opened An Empty Clothing Store

In order to test augmented reality shopping, Snapchat made a partnership with Lego to launch its new collection.

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LeBron James Poster Comes to Life in Footlocker Sneaker Store

When NBA and Footlocker meet to create an awesome immersive in-store experience with augmented reality.

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Celine Unveils New Design Concept at NYC Flagship

Celine bet on design and organization for its US renovated store for the ultimate customer experience.

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Nike Unveils Experiential Tech Pack Membership Space

With the build up to Nike’s SS19 Teck Pack launch, NikeTown in London has unveiled an experiential membership space.

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